Governors Ball Music Festival
Live Nation and Founders Entertainment annual Governors Ball Music Festival made all every music-festival goer a headliner for the weekend.
My job was giving Gov Ball the most unforgettable live content Social Wall on 8 jumbo screens across the 4 stages, designing the interior and all production aspects. Once the weekend started, my role was managing and tracking content, pushing photos and videos to go live on the screens by the festival-goers using the hashtag #GOVBALLNYC and #YoureDoingGreat. We also had one other job, create FOMO and break the internet...with over 5+ million impressions, we sure did that.
• Location: Governors Ball Music Festival, New York, NY
• Client: Live Nation and Founders Entertainment
• Agency: EventsTag
• Photo Credit: iPhone